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Digital business is not a new concept as it has existed for quite some time now. But focusing on Generation Z (Gen Z) and their tendencies to be digital-natives, its importance is exceptionally high now. Gen Z was bor
Digital transformation has now become the main catalyst for change in various business sectors. Not just a tool, digitalization is having a profound impact on redesigning business models, building competitiveness, and
Often when designing the customer experience, offline aspects are given too much attention, for example when deciding where to place the checkout counter or how to position the service staff, aiming to increase custom
The Digital Business Undergraduate Study Program has a Guidance Counseling Service which is now handled by Lecturers (Fresha Kharisma, S.E., M.SM.) in the Digital Business Undergraduate Study Program which has an impo
The Digital Business Study Program at Surabaya State University is again holding a practitioner lecture, this time inviting experts from Accenture Baltics. The event entitled "Business Architecture and Cross-Culture M
Students of the Digital Business Undergraduate Program from the Faculty of Economics and Business, Surabaya State University (FEB UNESA) have once again demonstrated their excellence at the National level. Siti Nafisah Mubarokah (NIM 23081494451)